Help your students find their entrepreneurial profile

February 25, 2022

Anthony K. Tjan, Richard J. Harrington and Tsun-Yan Hsieh, prominent business leaders and entrepreneurs, share the qualities that surface again and again in those who successfully achieve their goals. The common traits? Heart, smarts, guts, and luck.

After interviewing and researching hundreds of business-builders across the globe, they found that every one of them, from young founder to seasoned CEO, holds a combination of these four attributes.

So are you:
– Heart-dominant, like renowned chef Alice Waters or Starbucks’s Howard Schultz?
– Smarts-dominant, like Jeff Bezos of Amazon or legendary investor Warren Buffett?
– Guts-dominant, like Nelson Mandela or Virgin’s Richard Branson?
– Or are you most defined by the luck trait, like Tony Hsieh of Zappos (and a surprisingly high proportion of other successful entrepreneurs)?

Though no single archetype for entrepreneurial success exists, this framework can help students understand which traits to “dial up” or “dial down” to realize their full potential and take their natural leadership style to the next level.

While this book is not at the reading level of students participating in TREP$, it might be a great read for TREP$ Workshop Facilitators.  It could lead to an interesting extension activity to help students become more self-aware. The book is available through local bookstores at

Beyond Books: South Dakota Library Empowers Kids Through EntrepreneurshipMeet Veronica